Targeted Promotion

Using cutting-edge facial recognition technology, Skycandy intelligent digital displays constantly record audience measurement data, including gender and approximate age. But it doesn't end there.

Imagine automatically changing your digital display's content based on the demographic profile of your audience, putting the right ads in front of the right people at the right place. Very few advertising platforms offer that level of precision, and we believe these capabilities will soon be the standard in the digital-out-of-home medium.

Skycandy is in the beta testing phase of its own targeted promotion software that will run in conjunction with our Skymetrics software. If you are interested in becoming a beta tester, please contact Simon Burgess.

Skymetrics

Get to know your audience with Skymetrics, our proprietary audience measurement software.

Using cutting-edge facial recognition technology, Skymetrics tracks and measures your digital sign's audience and records valuable data so you can get to know your customers and any patterns connected to demographics, purchasing habits, location and time-of-day.

Skymetrics uses cutting-edge facial recognition technology to provide accurate and detailed reports, that include:

• Time-of-day audience measurement;
• Gender and age-based audience measurement;
• Length of impression (how long is someone is directly looking at your display);

As content creators, Skycandy uses Skymetrics data to ensure effectiveness and audience engagement with every message we create for you. This valuable information is also available to you at any time by logging in to your Skymetrics account.

Skycandy is currently in the beta testing phase of its Skymetrics software. If you are interested in becoming a beta tester, please contact Simon Burgess.

Socially Connected

The explosion of social media has changed the way people communicate and connect.

Online communities like Facebook and Twitter have allowed groups of people to easily connect and share commonalities, stories and even brand experiences.

Location-based digital media are a perfect fit for a social media strategy because combined, they can help create more value for the customer to engage with your content.

Skycandy's socially connected solutions allow us to incorporate live social updates, conversations and messages into the digital sign content. Engage your customers, get them interacting with your brand, and reward their loyalty at the point of purchase. The result is a powerful and emotional brand experience for your customers.

If you would like to learn more about how Skycandy's socially connected solutions can help your business, contact us here.

Web-Enabled

Skycandy puts all the features of the Web on your digital sign: Real-time updates, RSS feeds, streaming video, remote content management, and even Google Apps can be integrated into your digital signage strategy.

Skycandy's innovative socially connected solutions, and audience measurement software Skymetrics, rely on being connected; in fact, most strategies we develop are built on a web-based foundation.

By being connected, our solutions are scalable, immediate and measurable. If you would like to learn more about how Skycandy's web-enabled solutions can help your business, contact us at here.